People
Male & Female of young age, roughly 6 to 12 due to simple content
Of varying income/backgrounds as the game is aimed at children and this doesn’t seem to apply. Education & Job doesn’t apply either.
Educational, so could be used in schools/similar environment.
They’d have basic tech ability so won’t have a problem navigating a basic webpage-type game. The webpage won’t be so complex that they wouldn’t understand it. You’d assume they have a basic understanding with children now using smartphones and tablets.
From English speaking countries, or maybe specifically Europe/UK as some of these issues might be UK specific issues.
Is used in schools/educational environments, issues such as wifi and computer access are small issues and the responsibility of the school.